I was approached by the NHS Cambridgeshire and Peterborough Clinical Commissioning Group to create a series of 5 typographic postcards.
Each card is colour coded in accordance with the NHS’s “Choose Well” campaign which uses blue (self care) through to red (A&E) to indicate the where the patient should seek help in accordance with the severity of their condition.
I had a great time coming up with different styles of lettering for each condition, nearly each and every one of my different pens and brushes got a look in.
The cards are being distributed in colleges and workplaces throughout the area and are already having a great reception.